1. Introduction & Data Controller
Detailed by Dale (“we”, “our”, or “us”) operates the automotive detailing studio located at The Pavilions, Abeles Way, Atherstone, Warwickshire, CV9 2QZ. We are dedicated to maintaining the trust and confidence of our studio clients and online visitors. We do not sell, rent, or trade email lists or client data with other companies.
2. Information We Collect
When you enquire or book a vehicle consultation through our website, phone, WhatsApp, or email, we may collect the following personal information:
- Full Name
- Contact Phone Number
- Email Address
- Vehicle Information (Registration number, make, model, paint code/finish)
- Studio Service Requirements (Ceramic coatings, paint correction, PPF, maintenance)
3. How We Use Your Information
We process your information on the lawful basis of legitimate interest and performance of a service contract:
- To provide personalized vehicle paint audits and bespoke price quotations.
- To schedule and confirm your vehicle arrival and handover appointments at our Atherstone studio.
- To communicate progress photography and technical handover notes during your commission.
- To issue aftercare recommendations and maintain ceramic coating warranty records.
4. Cookie Consent & Non-Essential Tracking
In accordance with the UK Privacy and Electronic Communications Regulations (PECR) and UK GDPR, our website does not deploy non-essential tracking or marketing scripts without your explicit affirmative consent.
You may adjust or withdraw your consent at any time using our cookie settings tool:
5. Data Storage & Security
All enquiry records and client communication are stored on encrypted, access-controlled systems. Vehicle records, paint gauge readings, and warranty certificates are retained only for as long as necessary to provide service warranties and aftercare records.
6. Your Rights Under UK GDPR
You have the right to request access to the personal data we hold about you, request corrections to inaccurate data, or request erasure of your details (subject to statutory warranty or tax retention duties).
7. Contact Us
If you have any questions regarding this Privacy Policy or wish to exercise any of your data rights, please contact Dale Payne directly at:
Detailed by Dale
The Pavilions, Abeles Way, Atherstone, CV9 2QZ
Telephone: 07756 392332
Email: detailedbydale@gmail.com